My Portfolio
Over the years I have been involved in many startup companies, doing
the organization, documentation and marketing. From my early US Navy
days writing functional specifications and contracts I moved into
user manuals for the early computer systems, direct mail, data based
direct response and corporate image pieces. More recently I have written copy for
Internet based sales websites, business advertisements and catalogs.
My style is direct, simple, easy to understand and written to
format. I get the message across by holding the reader's hand
and directing him or her into the process of buying, either a product or
an idea, as quickly as possible.
Herewith
are some representative samples of my work:
Articles
and Column Pieces
Catalogs
and Brochures
- Rio Mogote - Brochure for large development property in Chile (Large file!)
- Tree Plantations - Brochure copy for Chile tree plantaiton investments
- Metallic-FX
- Brochure copy for industrial floor coatings company
- Company Promise - Brochure back corporate sales blurb
- Americrete
- Trifold technical brochure for concrete and asphalt product company
- Proline
Concrete Tools
- Portions of a 40 page catalog for concrete stamping tools
- Virutase
- Inner section, tri-fold brochure for new medical product
- Dr
Grifka - Brochure verbiage for Chiropractor office
- Abaris
- Brochure copy rewrite for systems integration consulting firm
Websites
Direct
Marketing Cards & Mailers
Books
and Researched Papers
Project
Concepts
-
Saving
Schools
- Concept paper for project plan using teacher pension funds
- Afri-Cure - Concept for providing treatment for AIDS in Africa
Press and News Releases
Flyers
and Handouts
-
LowerMyMeds
- Flyer proof for medication supply company
- Best-Gro
- Handout brochure for Trinidad company
- PegBooks
- Simple software one-page flyer
Technical
Flyers
Non-Profit
Work
Newsletters
-
Strategies
- One issue front page for National Employment Registry
- Bailey's
Bulletin
- Long running personal Real Estate newsletter (4-8 pages monthly)
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